Digital transformation - "Don't do hype for hype's sake".

'Digital transformation is the ability to adopt and apply technology to continuously evolve and reinvent the enterprise to support growth and competitive strategy'.

Digital is a tool, and the use of technology is part of a process, but without a clearly defined strategy digital transformation will fail. - You need to combine digital with workforce skills, funding, customer needs, workforce expectations and spending patterns.

When considering the investment in technology, it has to be targeted. You need to transform the core of the business to be properly effective and not just spend on the front end. - Apparently in 70% of cases the investment outlay fails to pay itself back!

A successful strategy will embrace both qualitative data as well as quantitative data, and most important of all you need to have measurable criteria that embrace both operations and financials.
It is important throughout to focus on the customer and the customer's expectations and to take members of your business along with you on the ride. - Communication is key.

Finally when assessing digital transformation compare what was said to what gets delivered.